Appenninica MTB Parmigiano Reggiano Stage Race welcomes Hibros in his big family as a new technical sponsor. The company from Bologna is specialized in massage creams and creams for the perineal area. It is perfect for taking care of the muscles after the efforts to which all athletes of Appenninica will be subjected.
Hibros products will be used by masseurs chosen by the organizing committee at the end of each stage, but will also be part of the prizes for the final winners, and thanks to the single doses included in the race package, all the Appenninica’s athletes will have the opportunity to test them.
Hibros Chemical Laboratory was founded in Bologna at the end of the 19th century by the Nadalini family, initially for the production of hair care products. In 1967 he obtained a licence for the production of bleaches and products for the treatment of face and body, while in 1999 was born the cosmetic line Hibros Sport, dedicated to athletes and in particular to the cycling industry.
Thanks to the collaboration with professional masseurs, the Hibros brand has become a reference point for the athletes of the most important cycling teams in the world, as well as official sponsor of the Italian Cycling Federation.